Audio-Technica Turntable Display
Our brief was to create 35 unique retail fixtures to display three live skus which would raise the profile of Audio-Technica’s turntable product range within Good Guys stores — grabbing consumer attention and driving brand awareness to increase sales and provide a clear differentiator between the client and their competitors in the market.
Audio-Technica Immersive Headphone Display
Audio-Technica is a global brand dedicated to the design, manufacture, marketing and distribution of high-end audio equipment. Our brief was to showcase the range of Audio-Technica headphones and communicate their ability to enhance the travel experience. The objective was to drive impulse purchases from travellers through the provision of an immersive experience in Tech2Go stores situated in airport terminals.
Audio-Technica Content Creator Pack Display
The objective for this campaign was to sell a story with the Podcast Content Creator pack as the hero – the essential item for the home creator. In a busy retail environment, communicating a product’s purpose to the consumer at a glance and creating a clear path to purchase are essential for driving conversions.